Insights

Notes from the operational flow.

Sourced benchmarks and playbooks — what we actually think, dated and signed. No marketing fluff.

Pillar · 2026

Enterprise AI adoption

Four numbers dominate this debate — 88%, 95%, 50% and 20% — and none of them measure the same thing. What each figure actually counted, which evidence survives scrutiny, and what Europe's own statistics say.
Playbook · 2026

Enterprise AI agents: build, buy, or open source

Sierra, Wonderful.ai, Google, Microsoft, Salesforce and an open-source path (Botpress) — a decision guide built around the cost nobody prices in: vendor lock-in. With an in-browser exit-cost scorer.
Playbook · 2026

The SaaS pricing playbook: every model, explained

Value-based, tiered, usage-based, freemium and more — twelve pricing models for product and SaaS companies, when to use each, and the sourced benchmarks behind them.
Market briefing · 2026

The Polish economy in 2026: an executive's guide to market entry

One of the EU's fastest-growing large economies, riding an EU-financed window — with a high fiscal deficit, German-demand dependence and demographics to price in. The primary-source numbers for a board weighing expansion into Poland.
Deep-dive · 2026

The AI measurement crisis: what it costs, and whether it pays

The critics are right that most enterprises cannot measure AI cost or ROI. The primary evidence — Bain, S&P Global, MIT, FinOps — and the instrumentation that separates the 5% who scale. A strategy deep-dive, not an investment case.
Playbook · 2026

The EU AI Act: an operator's compliance playbook

Classify your AI systems by risk tier, the obligations per tier, the 2025–2027 deadlines, and a 90-day action plan — execution, not legal theory.
Tool · 2026

EU AI Act readiness check: find your risk tier in 60 seconds

A free, in-browser check: answer a few questions, get your likely risk tier, your nearest deadline, and what to fix first. Indicative, not legal advice.
Tool · 2026

DORA self-assessment: rate your delivery in 60 seconds

A free, in-browser check against the four DORA metrics — deployment frequency, lead time, change failure rate, recovery — with your performance tier and what to fix first.
Playbook · 2026

Why most GenAI programmes stall before value

The four value levers that move the P&L, and a 90-day pattern that turns pilots into measurable EBITDA impact.
Deep-dive · 2026

The delivery layer underneath AI: what it actually is, by example

Five organisational prerequisites, four engineering disciplines, and what they look like in JPMorgan, ING, BBVA, Goldman, Air Canada and Klarna.
Benchmark · 2026

The Big Consulting AI Frameworks, Compared

BCG, McKinsey, Deloitte, EY, PwC, KPMG, Accenture, Bain, Capgemini, IBM — a sourced side-by-side benchmark.
Benchmark · 2026

The Big Consulting Agile Frameworks, Compared

Delivery-metrics and agile frameworks from the major firms, benchmarked with the questions a buyer should ask.